Pharmaceutical corporations
may not machine gum rivals or hang them under bridges, but in most ways, their
ethics are all to similar to those of illegal drug dealers.
“With the patent on OxyContin
due to expire soon and almost $3 billion in sales at stake,Motherboard looks at the insidious ways that Purdue Pharma got
America hooked, from its touting of time-release effects and
controversial trials for kids to a PR blitz encompassing speaker-training
conferences, all-expenses-paid symposia, starter coupons, public endorsements,
a website full of spin and much dubious advertising in the form of a “public
service” program that sang its praises. Worst, the company once dismissed the
risks of an addiction that is now known to "bring addicts to their knees," and which
has seen the death rate from opioids overdoses triple in just 15 years to now
surpass the combined overdose deaths of cocaine and heroin. Today, it's
increasingly said Purdue had to know "what the deal was." (Click here
for the whole story)
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The secret word is Dose